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Category: Digital marketing

How to post on linkedin in 2023
LinkedIn is a powerful platform for professional networking, job hunting, and showcasing your expertise. Posting on LinkedIn is a great way to share insights, connect with your network, and establish yourself as a thought leader in your industry. In this comprehensive guide, we’ll walk you through the step-by-step process of posting on LinkedIn, along with additional tips and best practices
Introduction: The Power of LinkedIn Posts
LinkedIn is more than just a digital resume; it’s a dynamic platform where professionals can connect, share insights, and build their personal brand. Posting on LinkedIn allows you to showcase your expertise, establish credibility, and engage with your professional network.
Understanding the LinkedIn Feed
The LinkedIn feed is a continuously updated stream of content from your connections, followed influencers, and companies. It’s where you’ll find posts, articles, videos, and other updates shared by members of your network.
Creating a Compelling LinkedIn Post
1. Log In to LinkedIn:
  - Navigate to the LinkedIn website or open the LinkedIn app on your mobile device and log in.
2. Click on the “Start a post” Box:
  - This is where you’ll compose your post. It’s located at the top of your LinkedIn feed.
3. Write Your Post:
  - Craft a well-written and concise message. Consider sharing industry insights, professional achievements, or relevant news.
4. Include a Call to Action:
  - Encourage your network to engage with your post by asking a question or inviting them to share their thoughts.
5. Proofread and Edit:
  - Before publishing, review your post for grammar and spelling errors.
6. Click “Post”:
  - Once you’re satisfied with your post, click the “Post” button to share it with your network.
Adding Rich Media to Your Post
Enhance your posts by including rich media like images, videos, documents, or presentations. This can help capture your audience’s attention and provide additional context to your message. When creating a post, click on the camera icon to upload media.
Using Hashtags Effectively
Hashtags help categorize and discover content on LinkedIn. Use relevant hashtags in your posts to increase their visibility. However, avoid overusing them. Stick to 3-5 hashtags per post for optimal effectiveness.
Engaging with Your Audience
Engagement is key on LinkedIn. Respond to comments on your posts, thank people for sharing your content, and actively participate in discussions within your network. This not only strengthens your professional relationships but also boosts the visibility of your posts.
Reaching a Wider Audience with LinkedIn Articles
LinkedIn Articles allow you to write longer-form content on the platform. This can be a valuable tool for sharing in-depth insights, tutorials, or thought leadership pieces. To create an article, click on “Write an article” from your LinkedIn homepage.
Analyzing the Performance of Your Posts
LinkedIn provides analytics on the performance of your posts. You can track metrics like views, likes, comments, and shares. Analyzing this data can help you understand what resonates with your audience, allowing you to tailor your content for better engagement.
LinkedIn Etiquette: Best Practices for Professional Posting
- Be Authentic: Share content that reflects your true professional identity and values.
- Stay Professional: Avoid controversial or sensitive topics that may not be appropriate for a professional network.
- Give Credit: If you’re sharing someone else’s content, be sure to give them credit.
- Engage Thoughtfully: When commenting on others’ posts, provide valuable insights or ask thoughtful questions.
Leveraging LinkedIn for Personal Branding
Consistent and meaningful posting on LinkedIn can help build your personal brand. Showcase your expertise, share industry knowledge, and position yourself as a trusted authority in your field.
Using Analytics to Refine Your Approach
LinkedIn provides valuable analytics on your posts. Take advantage of these insights to refine your posting strategy:
- Track Engagement Metrics: Monitor likes, comments, and shares to understand what resonates with your audience.
- Analyze Audience Demographics: LinkedIn analytics provides data on your audience’s location, industry, and job function. Use this information to tailor your content.
- Experiment with Different Formats: Try various content formats (text-only, images, videos, articles) to see which generates the most engagement.
Incorporating LinkedIn Posting into Your Professional Routine
To make the most of LinkedIn posting, consider integrating it into your professional routine:
- Set Aside Dedicated Time: Allocate specific time slots for creating and scheduling posts.
- Stay Informed: Keep up-to-date with industry trends and news to share timely and relevant content.
- Engage with Your Network: Actively participate in discussions and engage with posts from your connections.
Balancing Personal and Professional Content
While LinkedIn is a professional platform, it’s important to strike a balance between personal and business-related content. Sharing occasional personal achievements or insights can help humanize your profile and make you more relatable to your network.
Leveraging LinkedIn Groups
LinkedIn Groups provide a valuable opportunity to connect with professionals in your industry or with shared interests. Participating in group discussions and sharing relevant posts can expand your reach and establish you as an active member of your professional community.
Staying Informed About LinkedIn Updates
LinkedIn frequently updates its platform with new features and functionalities. Staying informed about these changes can help you adapt your posting strategy for maximum effectiveness.
Networking Beyond Posting
While posting is a powerful tool, don’t limit your LinkedIn activity to just creating and sharing content. Actively connect with professionals in your industry, join relevant groups, and engage in private conversations to expand your network and build meaningful relationships.
Conclusion:
Posting on LinkedIn is a powerful way to establish your professional presence, connect with your network, and contribute to meaningful conversations within your industry. By following the steps outlined in this guide and adhering to best practices, you can leverage the full potential of LinkedIn for your career advancement and professional growth. Remember, quality and authenticity are key in making a lasting impact on this platform.
October 4, 2023
How to turn off zoom on iphone
Zoom is an accessibility feature on the iPhone that allows users to magnify the screen for better visibility. While it can be incredibly helpful for those with visual impairments, there may be instances where you want to turn it off. In this comprehensive guide, we’ll walk you through the step-by-step process of turning off Zoom on your iPhone, along with additional tips and insights.
Introduction:
Zoom is an accessibility feature on the iPhone that allows users to magnify the screen, making content more visible and easier to read. This can be particularly beneficial for individuals with visual impairments or those who simply prefer a larger display.
The Benefits and Uses of Zoom on iPhone
- Enhanced Readability: Zooming in on text and images can make content more readable, reducing eye strain.
- Accessibility for Visual Impairments: For individuals with low vision or other visual impairments, Zoom can significantly improve their ability to interact with their device.
- Detail Examination: Zoom allows for a closer examination of intricate details in images or documents.
Method 1: Turning Off Zoom via Settings
1. Open Settings:
  - Navigate to your iPhone’s home screen and tap the Settings app.
2. Access Accessibility:
  - Scroll down and tap Accessibility.
3. Navigate to Zoom:
  - Scroll down to find Zoom in the Vision section and tap it.
4. Toggle Off Zoom:
  - Toggle off the switch next to “Zoom” to turn it off.
5. Confirm Action:
  - When prompted, tap “Turn Off Zoom”.
Method 2: Using the Zoom Controller
The Zoom Controller is a floating window that allows for easy zooming and panning. If enabled, you can use it to turn off Zoom:
1. Enable Zoom Controller:
  - Go to Settings > Accessibility > Zoom > Enable “Show Controller”.
2. Access Zoom Controller:
  - Triple-tap the screen with three fingers to bring up the Zoom Controller.
3. Turn Off Zoom:
  - Tap the “Dismiss” button (X icon) on the Zoom Controller.
Disabling Zoom Shortcuts
Zoom has shortcuts that allow you to quickly enable or disable it. If you want to prevent accidental activation, you can disable these shortcuts:
1. Open Settings:
  - Go to Settings > Accessibility.
2. Navigate to Accessibility Shortcut:
  - Scroll down to the bottom of the Accessibility menu and tap Accessibility Shortcut.
3. Disable Zoom:
  - Toggle off the switch next to “Zoom”.
Troubleshooting Zoom Issues
Issue: Zoom Not Responding
- Solution: Try restarting your iPhone. If the issue persists, go to Settings > Accessibility > Zoom > and toggle it off, then back on.
Issue: Zoom Controller Not Appearing
- Solution: Ensure that the Zoom Controller is enabled in Settings > Accessibility > Zoom > Show Controller.
Issue: Zoom Shortcut Activating Accidentally
- Solution: Disable Zoom shortcuts in Settings > Accessibility > Accessibility Shortcut > Toggle off Zoom.
Utilizing Alternative Accessibility Features
If Zoom doesn’t meet your needs or preferences, there are other accessibility features you can explore:
- Large Text: Adjust text size in Settings > Display & Brightness > Text Size.
- Bold Text: Enable bold text in Settings > Display & Brightness > Bold Text.
- VoiceOver: This feature provides spoken feedback for those with visual impairments. Enable it in Settings > Accessibility > VoiceOver.
Exploring Additional Accessibility Features
Beyond Zoom, the iPhone offers a wide range of accessibility features designed to cater to different needs. These features can be invaluable in enhancing the overall usability of the device. Here are a few notable options:
- Magnifier: This tool turns your iPhone into a magnifying glass, allowing you to zoom in on objects in the physical world. You can enable it in Settings > Accessibility > Magnifier.
- Display Accommodations: This feature offers various options for adjusting the display to suit your visual preferences. You can change settings like color filters, reduce white point, and enable smart invert colors in Settings > Accessibility > Display & Text Size.
- Voice Control: For individuals who may have difficulty interacting with the touchscreen, Voice Control provides a way to control your device using only your voice. It can be enabled in Settings > Accessibility > Voice Control.
- Sound Recognition: This feature can notify you when certain sounds like a doorbell or a baby’s cry are detected. It can be found in Settings > Accessibility > Sound Recognition.
- Siri Shortcuts: By creating custom voice commands, you can perform complex tasks with a single phrase. This can be set up in Settings > Siri & Search > All Shortcuts.
Exploring Third-Party Accessibility Apps
In addition to the built-in accessibility features, there is a vast ecosystem of third-party apps designed to cater to specific accessibility needs. These apps cover a wide range of functionalities, from voice assistants to screen readers, to specialized tools for communication and more. A quick search in the App Store using keywords related to your specific needs can yield a wealth of options.
Conclusion:
While Zoom is a powerful accessibility feature, there may be times when you want to turn it off. By following the steps outlined in this guide, you can confidently navigate the settings and options related to Zoom on your iPhone. Additionally, exploring alternative accessibility features ensures that you can customize your device to best suit your needs and preferences. With these skills at your disposal, you’ll be well-equipped to make the most of the accessibility features on your iPhone.
October 4, 2023
How to close apps on apple watch
Apple Watch is a versatile device that offers a range of functionalities beyond telling time. While it’s designed to be intuitive, knowing how to efficiently manage apps can enhance your experience. In this detailed guide, we’ll walk you through the step-by-step process of closing apps on your Apple Watch, along with additional tips and insights to optimize your usage.
Introduction
The Apple Watch is designed to seamlessly integrate into your daily life, offering quick access to apps and information right on your wrist. Understanding how to efficiently manage apps ensures that you make the most of its capabilities without unnecessary clutter or battery drain.
Understanding App Behavior on Apple Watch
Unlike on an iPhone or iPad, apps on the Apple Watch don’t run continuously in the background. They launch quickly when needed and then return to a suspended state. This means that you don’t typically need to manually close apps for performance or battery reasons.
Method 1: Using the Dock to Switch and Close Apps
1. Press the Side Button: On the right side of your Apple Watch, locate and press the side button just below the Digital Crown.
2. Access the Dock: This will bring up the Dock, which displays your most recently used apps.
3. Scroll through the Apps: Swipe up or down to navigate through the apps in the Dock.
4. Force Close an App: To close an app, simply swipe it to the left and tap “Remove”.
Method 2: Force Quitting Apps on Apple Watch
While force quitting apps is generally not necessary, it can be done if an app is misbehaving or frozen.
1. Open the App: Launch the app you want to force quit.
2. Press and Hold the Side Button: Continue holding it down until the power off screen appears.
3. Release and Press and Hold the Digital Crown: This will force quit the app and return you to the home screen.
Tips for Efficient App Management
- Prioritize Favorites: Customize your Dock with your most frequently used apps for quick access.
- Organize App Layout: Arrange your apps on the home screen in a way that makes sense to you, ensuring important ones are easily accessible.
- Use Siri for Quick Launch: Activate Siri by saying “Hey Siri” or holding down the Digital Crown, and then ask it to open a specific app.
Customizing App Layouts for Quick Access
1. Open the App Grid: Press the Digital Crown to view the apps in grid view.
2. Enter Jiggle Mode: Firmly press the display until the apps start to jiggle.
3. Rearrange Apps: Tap and hold on an app, then drag it to your desired location.
4. Press the Digital Crown to Exit: Once you’re satisfied with the layout, press the Digital Crown again to save your changes.
Conserving Battery Life by Closing Background Apps
While background apps on Apple Watch don’t consume significant battery, closing them can be useful if you want to maximize battery life.
1. Access the Dock: Press the side button to bring up the Dock.
2. Swipe Up to Close Apps: Swipe up on any app cards that are currently open to close them.
8. Common Troubleshooting Issues and Solutions
Issue: App Not Responding
- Solution: Force quit the app and try reopening it. If the problem persists, consider reinstalling the app.
Issue: App Freezing or Crashing Frequently
- Solution: Check for app updates in the Watch app on your iPhone. Outdated or incompatible apps may cause stability issues.
Issue: Unable to Force Quit an App
- Solution: Ensure you’re following the force quit process correctly. If it still doesn’t work, try restarting your Apple Watch.
Utilizing Complications for Quick Access
Complications on your Apple Watch’s watch face offer a convenient way to access specific app functions without navigating through menus. By customizing your watch face with relevant complications, you can quickly launch your most-used apps. Here’s how to do it:
1. Press and Hold the Watch Face: This will put your watch in editing mode.
2. Tap “Customize”: This allows you to customize your watch face.
3. Select a Complication Location: Scroll through the available complication locations and tap the one you want to customize.
4. Choose an App: Use the Digital Crown to scroll through the list of available complications and select the app you want to have quick access to.
5. Press the Digital Crown: This will save your changes and return you to the watch face.
Now, you can simply tap the complication to quickly launch your chosen app.
Managing Notifications for Optimal App Usage
App notifications on your Apple Watch can enhance your experience, providing timely information and updates. However, managing them effectively is crucial to avoid unnecessary distractions. Here are some tips:
- Customize Notification Settings: In the Watch app on your iPhone, go to “My Watch” > “Notifications” to customize which apps can send notifications to your watch.
- Prioritize Notifications: Arrange the order of app notifications based on importance to ensure that critical ones appear first.
- Use Do Not Disturb: Activate “Do Not Disturb” mode on your watch when you want to temporarily silence notifications.
Maximizing App Functionality with Updates
Regularly updating your apps on both your iPhone and Apple Watch ensures that you have access to the latest features, bug fixes, and improvements. To update apps on your iPhone, go to the App Store, and tap your profile picture to access the list of available updates. On your Apple Watch, open the Watch app on your iPhone and go to “My Watch” > “General” > “Software Update” to check for updates.
Exploring Third-Party Apps for Enhanced Functionality
While the default apps on your Apple Watch are powerful, third-party apps can offer specialized functionalities tailored to your specific needs. Whether it’s fitness tracking, productivity tools, or entertainment apps, exploring the App Store for Apple Watch can greatly expand its capabilities.
In conclusion, mastering app management on your Apple Watch is key to optimizing your experience with this powerful device. By customizing your watch face, managing notifications, staying updated, and exploring third-party apps, you can make the most of the functionalities available at your wrist. Remember to regularly review your app usage to ensure that the ones on your watch align with your needs and preferences. With these skills, you’ll be well-equipped to navigate your Apple Watch with ease and efficiency.
Conclusion:
Knowing how to efficiently manage apps on your Apple Watch allows you to tailor its functionality to your specific needs. By following the steps outlined in this guide, you can confidently navigate and optimize your app usage. Remember to customize your Dock and app layout for quick access, and utilize force quitting sparingly for troubleshooting purposes. With these skills at your disposal, you’ll be able to make the most of your Apple Watch’s capabilities.
October 4, 2023
Behind the Scenes of Urgent Package Delivery: What You Need to Know
When it comes to urgent package delivery, time is of the essence. Whether you’re sending crucial legal documents, time-sensitive medical supplies, or a last-minute gift, you need a delivery service that you can trust. One solution that has gained popularity in recent years is the on board courier service. In this article, we’ll take a behind-the-scenes look at how these urgent package delivery services operate and what you need to know when using one.
What is an On-Board Courier?
An on board courier (OBC) is a professional who personally accompanies time-sensitive or high-value packages on commercial flights to ensure their safe and prompt delivery. They handle everything from customs clearance to navigating transportation logistics at the destination, providing a seamless door-to-door delivery experience.
When to Use an On Board Courier Service
There are several scenarios in which an on board courier service might be the best option for your urgent package delivery needs:
- Time-sensitive materials: If your package needs to reach its destination as quickly as possible, an OBC can expedite the process.
- High-value items: For valuable or irreplaceable items, an OBC provides added security and peace of mind.
- Confidential documents: OBCs can ensure that sensitive information remains secure and confidential throughout the delivery process.
- Complex shipping routes: When a package must navigate multiple layovers, customs processes, or transportation challenges, an OBC can help streamline the journey.
The Process of an On Board Courier Service
Here’s a general overview of the steps involved in using an on board courier service for urgent package delivery:
Request a Quote
Contact the OBC service provider with details about your package, including its size, weight, destination, and required delivery time. They will provide you with a quote based on these factors.
Courier Assignment
Once you’ve accepted the quote, the OBC service will assign a dedicated courier to your package. This individual will be responsible for the package from pickup to delivery.
Package Pickup
The on board courier will collect the package from your specified location, ensuring that it is securely packed and properly documented for transport.
Transportation
The courier will personally accompany your package on a commercial flight to the destination, handling all customs and security procedures along the way.
Package Delivery
Upon arrival at the destination, the OBC will navigate any remaining transportation logistics and personally deliver the package to the recipient, completing the urgent delivery process.
Tips for Using an On Board Courier Service
To ensure a smooth and successful urgent package delivery, consider the following tips:
- Choose a reputable OBC service provider with a track record of success.
- Clearly communicate your package’s specific requirements, including any necessary documentation or permits.
- Be prepared to provide information about the package’s contents and value, as well as the recipient’s contact information.
- Stay in touch with the OBC service provider and your assigned courier for updates on the package’s status throughout the delivery process.
- For a more versatile solution, consider using services like https://www.shiply.com/gumtree-delivery to find a variety of courier options for your specific delivery needs.
Conclusion
An on board courier service can be a lifesaver when it comes to urgent package delivery. By personally accompanying your package and handling all aspects of the delivery process, an OBC can ensure that your time-sensitive or high-value technology items reach their destination quickly, securely, and efficiently. By understanding how these services operate and following the tips provided, you can take advantage of this valuable resource for your urgent package delivery needs.
March 25, 2023
The Importance Of SEO To Manufacturing Businesses
If you’re running a manufacturing business, you’ve got every reason to build a company website. It’ll help you to connect with clients globally over the web. This increases your chances of generating more revenue.
But because of the high competition in the manufacturing sector, having a business website isn’t enough these days. It’s also important to go the extra mile and invest in search engine optimization (SEO).
SEO for manufacturing refers to a set of strategies you can implement to make your website more visible online or rank high in search engines. As such, more people will become aware of your company, allowing you to drive more traffic to your website.
Investing in SEO for your manufacturing business is important for many reasons. They include the following:
1. Enhances Brand’s Visibility
One of the most important benefits of SEO for manufacturers is the ability to increase their brand’s visibility in search engines. The dawn of the internet and the invention of modern technologies has changed how clients shop. Instead of going to brick and mortar shops, they’re finding products online and buying them. It’s, therefore, necessary to ensure your brand is more visible online. This is where leveraging SEO becomes important.
As noted earlier, SEO enables your company website to rank high. This makes it easier for clients to find your brand when they search for products related to what you manufacture. Take, for example, you manufacture juice products. When a client types in the right keywords related to juice, it’ll alert the search engines, making your website visible.
1. Builds Trust And Credibility
You’d also want to invest in SEO to build trust and credibility for your manufacturing company. From posting valuable content and building backlinks to utilizing the most targeted keywords, SEO helps establish trust and credibility in various ways. Once people trust you, they’ll likely visit your website for information.
While that’s the case, you should be aware of the important elements for building the trust and credibility of your brand. One of them is creating and publishing helpful content for your target audiences. It should also be of high quality and with the right tone. People won’t trust your brand if you can’t provide the information they want.
You should also provide a page on your website or platform where customers can leave their opinions about your manufacturing company. This makes clients know that you value their input. And more importantly, you could use their feedback to improve your services or provide more useful content.
1. Helps Gain A Competitive Edge
Another big reason behind the importance of SEO for manufacturers is that it can help you to overcome market competition.
People are more likely to navigate websites that appear on the first page of the search engine results than those on the rest of the pages. When your website ranks high, more clients are likely to visit your site than your competitors.
Poor SEO hurts your site’s performance, ultimately affecting your credibility. Creating an effective SEO strategy will give your manufacturing firm a competitive edge.
1. Increases Profits
Your ability to make more profits will depend on the number of clients buying your products. The more customers you serve, the more sales you generate and the more profits you’ll make. But you might not achieve that if you don’t invest in SEO for manufacturers.
A great SEO strategy will make your company website appear when clients search for products related to what you sell. Therefore, your brand will become more visible online. The greater your online visibility, the higher the chances for potential clients to visit your store. As such, you’ll likely see a lot of conversions, thus making huge sales and great profits.
1. Enhances Digital Marketing Strategy
You already know the importance of marketing your manufacturing company online. It helps you to connect with an enormous audience from an extended region. Yet did you know that SEO can help improve your digital marketing strategy?
SEO requires you to publish quality content online and utilize the right keywords. This goes along the way in promoting your content marketing strategy. Besides, you should work towards promoting the website user experience, like increasing your page load time and providing a search bar for clients. All these provide an effortless way to attract potential clients to your online store, thus enhancing your digital marketing strategy.
Takeaway
Investing in SEO can be a great way to promote the growth of your manufacturing business. It’s a practice of boosting your site’s performance to rank high. Enhancing visibility, building credibility, increasing profits, and boosting digital marketing strategy are some of the reasons behind the importance of SEO for manufacturers. Ensure you implement the best SEO strategies for your firm.
March 9, 2023
9 Tips To Help You Own a Good Domain Name For Your Website
With more than 1.8 billion websites around the world, your website needs a hit to get the attention of your users. The domain is a good impression tool that can take on this role. Owning a good domain name will be your first advantage when you want to operate and build a brand on the internet.
Read More: Best Unlimited Web Hosting
The article will show you 10 tips to help you get a domain that is both interesting, beautiful, and effective for your website.
1. Avoid having the same name as big brands
Parents may name their children after celebrities or singers, but domain-names should not contain names of major brands.
Big brands have bought copyrights for their brand names, they can use the law to reclaim their interests. If you use their trademark in your domain name, especially if your website matches their niche, you can be sued. And you will lose both lead and fishing because you cannot win such lawsuits.
No matter how small your website is, whether you live in the USA or any other country, there’s no guarantee that big brands won’t notice your infringement. So, before choosing a domain name for your website, find out if there is an enterprise or brand with the same name or not.
2. Contains keywords or related words
Website domain names can contain keywords to narrow the topic and target audience. This approach can increase SEO efficiency because the domain-names matches and is directly related to the user’s search keywords. This is one of the factors that determine the search rankings of determining a website.
However, the number of keywords is limited and most of them have been taken, not by the users but also by domain name trading services.
So, in addition to targeting the right keywords, you can also use words that are relevant to your products, services, and content. This approach has the potential to make your domain name interesting, look smart, and can make a deeper impression on readers and customers alike.
3. Short, easy to remember
A good domain name should be easy to read, remember and, above all, the shorter the better. The ideal length for a domain-name is between 2 and 5 words. This makes the domain names are both easy to remember and easy to type. The domain is too long, it will be difficult to remember, type for a long time, if bothering the user will never use it again.
You can also abbreviate if your favorite name is too long. Many websites and brands with long names have chosen to abbreviate their names. For example, the famous If This Then That IoT (Internet of Things) application uses IFTTT for the domain (ifttt.com); The Electronic Frontier Foundation has a very short domain name: eff.org.
This method is really effective and proven, but you must remember to write the full name of the website in the most visible place, on the banner or logo design. When customers understand what the acronym stands for, they will remember it more.
4. Limit the use of digits
Using numbers in the domain names can confuse users, enter the wrong address, especially when they have just heard the domain name but have not seen it with their eyes. Simply because they do not know if your domain name contains numbers or numbers, is “1” or “one”.
Most, however, assume by default that numbers with 2 or more digits will be written with numbers. Some other widely used numbers will also be written by default by numbers, such as 24, 90, 180, 360, 999 … So, you don’t need to worry if the domain name contains universal numbers. However, if the number has only one digit, it should be considered.
5. Buy easily duplicate domain names
No matter how carefully you calculate, whatever type, there are addresses that are similar to your domain. Those confusing domain can absorb the traffic and benefits of the original website. The easiest way to prevent this is to buy off those confusing domain names.
This is how many businesses and website owners have applied. They not only buy the desired domain name but also buy other domain names that are similar in writing or meaning.
The most typical example is Google, you can access Google through either google.com, googel.com, or google.net. All of these domains can point to the same page, so it won’t affect your original website at al
6. Choose a popular domain extension
In any domain name, there is an indispensable part, which is the top-level domain, also known as the “domain tail”, the element after the “.” in the domain. The primary purpose of a domain name tail is to indicate the category and purpose of the website.
However, people today almost do not understand and care about the meaning of the domain name extension. Instead, a number of popular domain name extensions, appear on every website, typically .com, .net, .org …
This is not necessarily a bad thing. The domain name tag is not part of a brand name or keyword, and there are no rules that bind a website to a specific domain name. Therefore, strange and unpopular domain names will make it difficult for users to remember and access the website.
So, use the most common domain extensions to help users remember your website more easily. Navigating to the website is also more accurate, with less confusion. You will not lose traffic unjustly just because the user mistyped the domain name.
7. Consider using domain-focused domain extensions
Today there are more than 1000 different types of domain name tags, some of which are intended for specific, specific purposes.
These domain extensions are less popular than .com but are effective in highlighting the purpose and content of the website for users to quickly identify. So, if you want to make a difference and impress your customers, you can use non-.com domain extensions.
For example, you can use .bike when you trade-in bicycles. Trailers and cyclists will probably enjoy such specialized websites.
8. Use domain extensions creatively
In addition to using domain-specific top-level domains, you can also creatively utilize domain tags to generate unique addresses. Specifically, you can put the tail and the domain name together to make one meaningful word. This helps the domain name become better, more interesting, and more impressive in the eyes of users.
The world-famous newspaper – TIME – has changed from the old time.com address to the new ti.me. Both the domain name and the tail merged into the firm’s name, an extremely impressive pun. Readers now do not need to add irrelevant words like “com” or “net” to the address of the newspaper, but just type “time” is enough.
Between, a chat app for couples that have been very smart about domain naming. Instead of between.com or between.io like any other tech company, they use between.us. The domain name becomes a meaningful phrase that highlights the product’s theme: “among us”.
9. Check availability on social networks
Although Facebook has just been involved in a scandal that has caused the trust of millions of users, Facebook in particular and social networks, in general, have not “died”. There are still countless business representatives that work on social media platforms.
So, you also need to check whether your domain name and brand name on social networks have been taken away by anyone. This is necessary to avoid cases of spoofing the fan page of your website for profit, or simply to avoid unfortunate mistakes for users.
You can visit namecheck to check if the domain name (with common extensions) or the username (username) on social networks to see if anyone has taken it. This page supports checking many popular social networks at the same time such as Facebook, Twitter, Instagram, Pinterest …
Epilogue
Choosing a domain is not too easy, because it can be the first factor affecting the attitude of customers and readers. You can combine many of the 9 tips introduced in this article to create a good, impressive, and attractive domain.
August 27, 2020